TheMover Case Study

Business Overview

The Mover is a popular independent online monthly magazine for the international relocation and moving industry. It’s a leader in the field and offers an unbiased and balanced commentary on the industry that it serves.

The Brief

The Mover had their website in Sitefinity 6 and with time, the site became outdated and lacked security, functionality and also support. In short the website lacked performance and could not meet customer’s needs. The Mover was looking to modernize and upgrade the sites design and functionality to attract and engage global audiences and appeal more to potential advertisers. The site was also lacking in terms of SEO features and could not attract higher traffic towards it.

• The Mover had a website built on Sitefinity 6 CMS. It was outdated, lack in security, functionality, and even support. In short, the website’s performance was not up to the mark, and failed to cater the customer’s needs.
• They were looking for a solution to modernize and upgrade their website design and functionality to win the attention of the global audiences.
• The website was also lacking behind in terms of SEO features and could not drive higher traffic towards it.

Solutions Overview

IDS Logic created a fresh website design for The Mover using latest version of Sitefinity CMS. This update added greater value to their online advertising service by incorporating a more flexible advertising module. This allowed for improved advert positioning enabling our client to lever additional revenue in a simpler and more powerful package. The SEARCH functionality was also improved so that all the users experienced improved and more accurate search results while going through the vast article collection accumulated for the past 9 years. We added features that made the site more stable, compatible and sustainable. We also incorporated features that were compliant with the latest security standards and improved the mobile functionality and overall website navigation.

• IDS Logic built a fresh website design for The Mover by utilizing Sitefinity 12 CMS. With this update, we have provided a better value to their online advertising service by adding a flexible advertising module.
• We have also improved the SEARCH functionality to provide users with more accurate search results while checking the huge collection of articles accumulated over the 9 years.
• We have also improved the SEARCH functionality to provide users with more accurate search results while checking the huge collection of articles accumulated over the 9 years.

We took the existing site and migrated it to our staging server